![The Sprout Platform](https://old.roi4cio.com/fileadmin/user_upload/Sprout_Social_Logo.jpg)
Categories
Problems that solves
No unified email system
Shortage of inhouse software developers
Total high cost of ownership of IT infrastructure (TCO)
Shortage of inhouse IT resources
No support for mobile and remote users
High costs of IT personnel
Shortage of inhouse IT engineers
Failure to attract new customers
Customer attrition
Low quality of customer support
High costs
Values
Reduce Costs
Improve Customer Service
Increase Customer Base
Expand Sales Geography
The Sprout Platform
Built to help today’s smartest social businesses put their consumers at the center of their strategic approach.
About Product
Description
Analytics
Drive strategic decision making across the business with access to rich social data and analytics.
Engagement
Streamline and effectively scale monitoring and engagement efforts with a unified inbox.
Publishing
Effortlessly plan, create, manage and deliver content and campaigns as a team.
Listening
Uncover trends and actionable insights from social data to inform marketing strategy.
User features
Roles of Interested Employees
Chief Executive Officer
Chief Information Officer
Chief Sales Officer
Other CxO
Sales Management
IT Management
Marketing Management
Organizational Features
Web-based customer portal
Mobile users
Internet access is available for employees