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ActivTrak
ActivTrak
https://activtrak.com/
Information Technology
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GBR, USA
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Description
ActivTrak is a workforce productivity and analytics software company that helps teams understand how people work, whether in the office or remotely.
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Categories
SaaS - software as a service
UEBA - User and Entity Behavior Analytics
Produced products
ActivTrak
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ActivTrak
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User Activity Monitoring
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It is sometimes referred to as "on-demand software", and was formerly referred to as "software plus services" by Microsoft.\r\n SaaS services is typically accessed by users using a thin client, e.g. via a web browser. SaaS software solutions has become a common delivery model for many business applications, including office software, messaging software, payroll processing software, DBMS software, management software, CAD software, development software, gamification, virtualization, accounting, collaboration, customer relationship management (CRM), Management Information Systems (MIS), enterprise resource planning (ERP), invoicing, human resource management (HRM), talent acquisition, learning management systems, content management (CM), Geographic Information Systems (GIS), and service desk management. SaaS has been incorporated into the strategy of nearly all leading enterprise software companies.\r\nSaaS applications are also known as <span style=\"font-weight: bold;\">Web-based software</span>, <span style=\"font-weight: bold;\">on-demand software</span> and<span style=\"font-weight: bold;\"> hosted software</span>.\r\nThe term "Software as a Service" (SaaS) is considered to be part of the nomenclature of cloud computing, along with Infrastructure as a Service (IaaS), Platform as a Service (PaaS), Desktop as a Service (DaaS),managed software as a service (MSaaS), mobile backend as a service (MBaaS), and information technology management as a service (ITMaaS).\r\nBecause SaaS is based on cloud computing it saves organizations from installing and running applications on their own systems. That eliminates or at least reduces the associated costs of hardware purchases and maintenance and of software and support. The initial setup cost for a SaaS application is also generally lower than it for equivalent enterprise software purchased via a site license.\r\nSometimes, the use of SaaS cloud software can also reduce the long-term costs of software licensing, though that depends on the pricing model for the individual SaaS offering and the enterprise’s usage patterns. In fact, it’s possible for SaaS to cost more than traditional software licenses. This is an area IT organizations should explore carefully.<br />SaaS also provides enterprises the flexibility inherent with cloud services: they can subscribe to a SaaS offering as needed rather than having to buy software licenses and install the software on a variety of computers. The savings can be substantial in the case of applications that require new hardware purchases to support the software.<br /><br /><br /><br />","materialsDescription":"<h1 class=\"align-center\"><span style=\"font-weight: normal;\">Who uses SaaS?</span></h1>\r\nIndustry analyst Forrester Research notes that SaaS adoption has so far been concentrated mostly in human resource management (HRM), customer relationship management (CRM), collaboration software (e.g., email), and procurement solutions, but is poised to widen. Today it’s possible to have a data warehouse in the cloud that you can access with business intelligence software running as a service and connect to your cloud-based ERP like NetSuite or Microsoft Dynamics.The dollar savings can run into the millions. And SaaS installations are often installed and working in a fraction of the time of on-premises deployments—some can be ready in hours. \r\nSales and marketing people are likely familiar with Salesforce.com, the leading SaaS CRM software, with millions of users across more than 100,000 customers. Sales is going SaaS too, with apps available to support sales in order management, compensation, quote production and configure, price, quoting, electronic signatures, contract management and more.\r\n<h1 class=\"align-center\"><span style=\"font-weight: normal;\">Why SaaS? Benefits of software as a service</span></h1>\r\n<ul><li><span style=\"font-weight: bold;\">Lower cost of entry</span>. With SaaS solution, you pay for what you need, without having to buy hardware to host your new applications. Instead of provisioning internal resources to install the software, the vendor provides APIs and performs much of the work to get their software working for you. The time to a working solution can drop from months in the traditional model to weeks, days or hours with the SaaS model. In some businesses, IT wants nothing to do with installing and running a sales app. In the case of funding software and its implementation, this can be a make-or-break issue for the sales and marketing budget, so the lower cost really makes the difference.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Reduced time to benefit/rapid prototyping</span>. In the SaaS model, the software application is already installed and configured. Users can provision the server for the cloud and quickly have the application ready for use. This cuts the time to benefit and allows for rapid demonstrations and prototyping. With many SaaS companies offering free trials, this means a painless proof of concept and discovery phase to prove the benefit to the organization. </li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Pay as you go</span>. SaaS business software gives you the benefit of predictable costs both for the subscription and to some extent, the administration. Even as you scale, you can have a clear idea of what your costs will be. This allows for much more accurate budgeting, especially as compared to the costs of internal IT to manage upgrades and address issues for an owned instance.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">The SaaS vendor is responsible for upgrades, uptime and security</span>. Under the SaaS model, since the software is hosted by the vendor, they take on the responsibility for maintaining the software and upgrading it, ensuring that it is reliable and meeting agreed-upon service level agreements, and keeping the application and its data secure. While some IT people worry about Software as a Service security outside of the enterprise walls, the likely truth is that the vendor has a much higher level of security than the enterprise itself would provide. Many will have redundant instances in very secure data centers in multiple geographies. Also, the data is being automatically backed up by the vendor, providing additional security and peace of mind. Because of the data center hosting, you’re getting the added benefit of at least some disaster recovery. Lastly, the vendor manages these issues as part of their core competencies—let them.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Integration and scalability.</span> Most SaaS apps are designed to support some amount of customization for the way you do business. SaaS vendors create APIs to allow connections not only to internal applications like ERPs or CRMs but also to other SaaS providers. One of the terrific aspects of integration is that orders written in the field can be automatically sent to the ERP. Now a salesperson in the field can check inventory through the catalog, write the order in front of the customer for approval, send it and receive confirmation, all in minutes. And as you scale with a SaaS vendor, there’s no need to invest in server capacity and software licenses. </li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Work anywhere</span>. Since the software is hosted in the cloud and accessible over the internet, users can access it via mobile devices wherever they are connected. This includes checking customer order histories prior to a sales call, as well as having access to real time data and real time order taking with the customer.</li></ul>\r\n<p class=\"align-left\"> </p>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/SaaS__1_.png","alias":"saas-software-as-a-service"},"465":{"id":465,"title":"UEBA - User and Entity Behavior Analytics","description":"Developments in UBA technology led Gartner to evolve the category to user and entity behavior analytics (UEBA). In September 2015, Gartner published the Market Guide for User and Entity Analytics by Vice President and Distinguished Analyst, Avivah Litan, that provided a thorough definition and explanation. UEBA was referred to in earlier Gartner reports but not in much depth. Expanding the definition from UBA includes devices, applications, servers, data, or anything with an IP address. It moves beyond the fraud-oriented UBA focus to a broader one encompassing "malicious and abusive behavior that otherwise went unnoticed by existing security monitoring systems, such as SIEM and DLP." The addition of "entity" reflects that devices may play a role in a network attack and may also be valuable in uncovering attack activity. "When end users have been compromised, malware can lay dormant and go undetected for months. Rather than trying to find where the outsider entered, UEBAs allow for quicker detection by using algorithms to detect insider threats."\r\nParticularly in the computer security market, there are many vendors for UEBA applications. They can be "differentiated by whether they are designed to monitor on-premises or cloud-based software as a service (SaaS) applications; the methods in which they obtain the source data; the type of analytics they use (i.e., packaged analytics, user-driven or vendor-written), and the service delivery method (i.e., on-premises or a cloud-based)." According to the 2015 market guide released by Gartner, "the UEBA market grew substantially in 2015; UEBA vendors grew their customer base, market consolidation began, and Gartner client interest in UEBA and security analytics increased." The report further projected, "Over the next three years, leading UEBA platforms will become preferred systems for security operations and investigations at some of the organizations they serve. It will be—and in some cases already is—much easier to discover some security events and analyze individual offenders in UEBA than it is in many legacy security monitoring systems."","materialsDescription":"<span style=\"font-weight: bold;\">What is UEBA?</span>\r\nHackers can break into firewalls, send you e-mails with malicious and infected attachments, or even bribe an employee to gain access into your firewalls. Old tools and systems are quickly becoming obsolete, and there are several ways to get past them.\r\nUser and entity behavior analytics (UEBA) give you more comprehensive way of making sure that your organization has top-notch IT security, while also helping you detect users and entities that might compromise your entire system.\r\nUEBA is a type of cybersecurity process that takes note of the normal conduct of users. In turn, they detect any anomalous behavior or instances when there are deviations from these “normal” patterns. For example, if a particular user regularly downloads 10 MB of files every day but suddenly downloads gigabytes of files, the system would be able to detect this anomaly and alert them immediately.\r\nUEBA uses machine learning, algorithms, and statistical analyses to know when there is a deviation from established patterns, showing which of these anomalies could result in, potentially, a real threat. UEBA can also aggregate the data you have in your reports and logs, as well as analyze the file, flow, and packet information.\r\nIn UEBA, you do not track security events or monitor devices; instead, you track all the users and entities in your system. As such, UEBA focuses on insider threats, such as employees who have gone rogue, employees who have already been compromised, and people who already have access to your system and then carry out targeted attacks and fraud attempts, as well as servers, applications, and devices that are working within your system.\r\n<span style=\"font-weight: bold;\">What are the benefits of UEBA?</span>\r\nIt is the unfortunate truth that today's cybersecurity tools are fast becoming obsolete, and more skilled hackers and cyber attackers are now able to bypass the perimeter defenses that are used by most companies. In the old days, you were secure if you had web gateways, firewalls, and intrusion prevention tools in place. This is no longer the case in today’s complex threat landscape, and it’s especially true for bigger corporations that are proven to have very porous IT perimeters that are also very difficult to manage and oversee.\r\nThe bottom line? Preventive measures are no longer enough. Your firewalls are not going to be 100% foolproof, and hackers and attackers will get into your system at one point or another. This is why detection is equally important: when hackers do successfully get into your system, you should be able to detect their presence quickly in order to minimize the damage.\r\n<span style=\"font-weight: bold;\">How Does UEBA Work?</span>\r\nThe premise of UEBA is actually very simple. You can easily steal an employee’s user name and password, but it is much harder to mimic the person’s normal behavior once inside the network.\r\nFor example, let’s say you steal Jane Doe’s password and user name. You would still not be able to act precisely like Jane Doe once in the system unless given extensive research and preparation. Therefore, when Jane Doe’s user name is logged in to the system, and her behavior is different than that of typical Jane Doe, that is when UEBA alerts start to sound.\r\nAnother relatable analogy would be if your credit card was stolen. A thief can pickpocket your wallet and go to a high-end shop and start spending thousands of dollars using your credit card. If your spending pattern on that card is different from the thief’s, the company’s fraud detection department will often recognize the abnormal spending and block suspicious purchases, issuing an alert to you or asking you to verify the authenticity of a transaction.\r\nAs such, UEBA is a very important component of IT security, allowing you to:\r\n1. Detect insider threats. It is not too far-fetched to imagine that an employee, or perhaps a group of employees, could go rogue, stealing data and information by using their own access. UEBA can help you detect data breaches, sabotage, privilege abuse and policy violations made by your own staff.\r\n2. Detect compromised accounts. Sometimes, user accounts are compromised. It could be that the user unwittingly installed malware on his or her machine, or sometimes a legitimate account is spoofed. UEBA can help you weed out spoofed and compromised users before they can do real harm.\r\n3. Detect brute-force attacks. Hackers sometimes target your cloud-based entities as well as third-party authentication systems. With UEBA, you are able to detect brute-force attempts, allowing you to block access to these entities.\r\n4. Detect changes in permissions and the creation of super users. Some attacks involve the use of super users. UEBA allows you to detect when super users are created, or if there are accounts that were granted unnecessary permissions.\r\n5. Detect breach of protected data. If you have protected data, it is not enough to just keep it secure. You should know when a user accesses this data when he or she does not have any legitimate business reason to access it.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_User_and_Entity_Behavior_Analytics.png","alias":"ueba-user-and-entity-behavior-analytics"}},"branches":"Information Technology","companySizes":"1 to 50 Employees","companyUrl":"https://activtrak.com/","countryCodes":["GBR","USA"],"certifications":[],"isSeller":true,"isSupplier":false,"isVendor":true,"presenterCodeLng":"","seo":{"title":"ActivTrak","keywords":"","description":" ActivTrak is a workforce productivity and analytics software company that helps teams understand how people work, whether in the office or remotely.","og:title":"ActivTrak","og:description":" ActivTrak is a workforce productivity and analytics software company that helps teams understand how people work, whether in the office or remotely.","og:image":"https://old.roi4cio.com/uploads/roi/company/ActivTrack_Logo.png"},"eventUrl":"","vendorPartners":[],"supplierPartners":[],"vendoredProducts":[{"id":6330,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/ActivTrack_Logo.png","logo":true,"scheme":false,"title":"ActivTrak","vendorVerified":0,"rating":"1.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"activtrak","companyTitle":"ActivTrak","companyTypes":["vendor"],"companyId":8941,"companyAlias":"activtrak","description":"ActivTrak collects and normalizes user activity data providing visibility, analytics and context. Get the real story behind HOW your employees work and what hinders their productivity so you can streamline and optimize business tools, processes and teams.\r\n<ul> <li>Uncover poor operational processes and workflow bottlenecks</li> <li>Analyze productivity activities and behavior patterns</li> <li>Get visibility into cloud application proliferation and usage trends</li> <li>Gain insights into remote employee work patterns and time management</li> <li>Identify insider threats to reduce security vulnerabilities</li> <li>Get alerted to employee activities that introduce compliance risk</li> <li>Easily generate detailed reports for audit trail requirements</li> </ul>\r\n<b>What Can I Use it For?</b>\r\n<i>Workforce Productivity</i>\r\nGet a clear picture of how work gets done. Leverage data insights to analyze where time is spent and how to improve less productive behaviors to drive business.\r\n<i>Remote Workforce Management</i>\r\nMonitor employee activity including working hours, engagement, and productivity behaviors of remote workers.\r\n<i>User Activity & Employee Monitoring </i>\r\nGet an accurate picture of each employee’s performance and intent. Make informed management decisions and eliminate uncertainty about suspect behavior. \r\n<i>Workforce Analytics </i>\r\nAnalyze insights in context so you can optimize workforce behaviors and take action on the findings to enhance productivity, business processes and the overall employee experience. \r\n<i>Operational Efficiency </i>\r\nUnderstand employee workflows, discover bottlenecks and poor organizational structures to better streamline operations. \r\n<i>Data Privacy & Compliance </i>\r\nUncover compliance gaps, ensure sensitive data privacy, and quickly respond to audits with deep-dive compliance reporting generated with a few clicks. ","shortDescription":"The ActivTrak platform provides rich contextual insights and analytics about human behavior that empower digital workplaces to achieve security, compliance, and productivity goals.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"ActivTrak","keywords":"","description":"ActivTrak collects and normalizes user activity data providing visibility, analytics and context. Get the real story behind HOW your employees work and what hinders their productivity so you can streamline and optimize business tools, processes and teams.\r\n<ul","og:title":"ActivTrak","og:description":"ActivTrak collects and normalizes user activity data providing visibility, analytics and context. Get the real story behind HOW your employees work and what hinders their productivity so you can streamline and optimize business tools, processes and teams.\r\n<ul","og:image":"https://old.roi4cio.com/fileadmin/user_upload/ActivTrack_Logo.png"},"eventUrl":"","translationId":6330,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[{"id":140,"title":"UAM - User Activity Monitoring"}],"testingArea":"","categories":[{"id":882,"title":"User Activity Monitoring","alias":"user-activity-monitoring","description":"User activity monitoring (UAM) solutions are software tools that track and monitor end-user behavior on devices, networks and other company-owned IT resources. Many organizations implement UAM tools to help, detect and stop insider threats, whether they unintentional or done with malicious intent. The range of monitoring and methods utilized depends on the objectives of the company.\r\nBy implementing user activity monitoring, enterprises can more readily identify suspicious behavior and mitigate risks before they result in data breaches, or at least in time to minimize damages. Sometimes called user activity tracking, user activity monitoring is a form of surveillance, but serves as a proactive review of end-user activity to determine misuse of access privileges or nonadherence with data protection policies either through ignorance or malicious intent.\r\nThe purpose of user activity monitoring is to protect information while ensuring availability and compliance with data privacy and security regulations. UAM goes beyond simply monitoring network activity. Instead, it can monitor all types of user activity, including all system, data, application, and network actions that users take, such as their web browsing activity, whether users are accessing unauthorized or sensitive files and more.\r\nThere are a variety of tools that can be used to aid in or support user activity monitoring. These tools range from general security software applications to targeted tools designed to track sessions and activity, creating a complete audit trail for every user. There are also tools known as privileged account security solutions, which aim to monitor and secure privileged account activity and centralize the management of policies.\r\nThe best user activity monitoring tools include real-time alerting systems. These tools monitor user activity in the background in real-time and notify IT and security teams the moment suspicious activity occurs. Without the real-time element, risks may go unnoticed while your IT department addresses other known issues. Thanks to today’s technology, it’s not necessary to have entire IT teams dedicated to live-monitoring user activity; a good security solution that supports user activity monitoring can do most of the heavy lifting.\r\nUser activity monitoring is an important line of defense against data breaches and other cybersecurity compromises. Many IT security teams lack visibility into how their users are accessing and utilizing sensitive data, leaving them susceptible to insider threats or outside attackers who have gained access to their systems. UAM is an important component of data protection for enterprises today. While there are dedicated “point solutions” for monitoring user behavior, organizations should look to data protection tools that can combine user activity monitoring features with data discovery and classification, policy-based controls and advanced reporting capabilities.","materialsDescription":"<span style=\"font-weight: bold; \">What does User Activity Monitoring mean?</span>\r\nUser Activity Monitoring (UAM) solutions are software tools that essentially track, monitor and alert on the activity and overall behavior of your users. The most common application of user activity monitoring tools is in the detection and prevention of insider threats.\r\nThe simple fact is that your users are the most likely source of a data breach in your organization (whether through negligence or malice) so they must be monitored.\r\nThrough the implementation of user activity monitoring solutions, enterprises can reduce the amount of time it takes to identify anomalous user behavior and take reparative action.\r\n<span style=\"font-weight: bold; \">How does User Activity Monitoring work?</span>\r\nThe purpose of user activity monitoring is to protect information while ensuring availability and compliance with data privacy and security regulations. UAM goes beyond simply monitoring network activity. Instead, it can monitor all types of user activity, including all system, data, application and network actions that users take, such as their web browsing activity, whether users are accessing unauthorized or sensitive files and more.<br />There are various methods implemented to monitor and manage user activity such as:\r\n<ul><li>Video recordings of sessions</li><li>Log collection and analysis</li><li>Network packet inspection</li><li>Keystroke logging</li><li>Kernel monitoring</li><li>File/screenshot capturing</li></ul>\r\nAll of the information gathered must be looked at within the boundaries of company policy and the user role to figure out if inappropriate activity is in play. What constitutes “inappropriate user activity” is up to the company deploying the UAM solution, and can include anything from visiting personal sites or shopping during work hours to theft of sensitive company data such as intellectual property or financial information.\r\n<span style=\"font-weight: bold;\">What are the Benefits of User Activity Monitoring?</span>\r\nAny level of monitoring can accumulate large amounts of data. The goal of any user activity monitoring program should be to find and filter out actionable information that’s valuable in data protection efforts. With effective processes in place, you can immediately detect and investigate suspicious user activity. You can also find out if users are uploading sensitive data to public clouds, utilizing non-approved services and applications or engaging in any other type of risky activity while using the company network or resources. User activity monitoring tools are also helpful in ensuring that employees do not take any of your company's confidential information when they are leaving the company.\r\nIn order to make the data collected by user activity monitoring solutions as useful as possible, that data must be analyzed for several items, including:\r\n<ul><li>Associated risk</li><li>Defined policies</li><li>Time of day</li><li>Identity context</li></ul>\r\nIt also helps to have real-time identification along with detailed reporting of historical activity. Questions to answer are: Who did what, when and where? User activity monitoring helps to identify abuse to help reduce the risk of inappropriate actions that can lead to malware infections or data breaches. It also helps to decrease the cost of compliance, while offering intelligence needed to improve security measures.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/monitoing.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]}],"suppliedProducts":[],"partnershipProgramme":null}},"aliases":{},"links":{},"meta":{},"loading":false,"error":null},"implementations":{"implementationsByAlias":{},"aliases":{},"links":{},"meta":{},"loading":false,"error":null},"agreements":{"agreementById":{},"ids":{},"links":{},"meta":{},"loading":false,"error":null},"comparison":{"loading":false,"error":false,"templatesById":{},"comparisonByTemplateId":{},"products":[],"selectedTemplateId":null},"presentation":{"type":null,"company":{},"products":[],"partners":[],"formData":{},"dataLoading":false,"dataError":false,"loading":false,"error":false},"catalogsGlobal":{"subMenuItemTitle":""}}
