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ROI4CIO GDPR Wizzard (En)
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ROI4CIO GDPR Wizzard (En)
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At what reviews acquire special value both for manufacturers of these products, and for buyers. Manufacturers use testimonials for sales, and buyers use analytics and product comparisons before purchasing. Such platforms are an independent and proven source for CIO when choosing a company for new software, services, etc.\r\nSurvey platforms are research independent companies, a kind of "IT Yelp", which already numbers dozens. For manufacturers, such platforms are often the battery of brand ambassadors, success stories, user needs, and even Sales Enablement and Leads Generation. Some products use Artificial Intellect technology to collect and analyze feedback and integrate with CRM to place feedback and query management (Leads Management) into commercial proposals.\r\nFor users/buyers of software and other IT solutions, the Review Platform provides analytics of product market position by function and niche (Technology Research Services). Some platform analysts rank products in a category, identify leaders and award them with rewards that manufacturers use to market their products.\r\nReview Platform sift through fake or “custom-made” reviews and identify users by various methods: request an account for an account, make a phone call, send screenshots of the screens of products used, etc. Often the platform, living reviews, even willing to pay for them for about 10 USD.\r\nMonetization of these projects is usually built on payment by manufacturers of additional options for the representation of products on the platform, conducting surveys, receiving requests from potential users (leads), and checking the quality of a lead phone call. Sometimes the Pay Per Click (PPC) click pay model is used. Converting PCC from such systems is much better than the average in the industry.","materialsDescription":" Customer review platforms have become increasingly important in recent years.\r\n<span style=\"font-weight: bold;\">Why are customer review platforms so important?</span>\r\nThe average person is bombarded with up to 5,000 advertising messages per day. For consumers, this makes it difficult to form an opinion about a given product or service and make the right purchase, especially when all the alternatives promise to deliver the same results. This is why many people are turning to online customer reviews to find information about the quality, level of service, cost-performance ratio, and other details about a host of products and services. If other customers think it's good, then it probably is. Consumers are using the opinions, ratings, feedback, and reviews posted online by impartial customers to make informed purchase decisions.\r\nBut customer review platforms don't just exist to help customers find out if a product or service is up to their standards. They also allow companies and service providers to leverage customer reviews to generate trust and gain insight into the quality of what they do and how satisfied their customers are. Qualitative feedback from customers sheds light on the strengths and weakness of a business and reveals opportunities to optimize, increase customer satisfaction, and bring in new business. And for service providers, customer reviews are marketing gold: they contribute to your online reputation and generate a sense of trust and authenticity among potential customers.\r\n<span style=\"font-weight: bold;\">Customer review platform usage in the digital age</span>\r\nThanks to the Internet, our society and the ways in which we communicate have undergone massive changes over the course of the last 20 years. While product recommendations used to be limited in the past to simple word of mouth marketing among friends and acquaintances, reviews and impartial promotions are published online to customer review platforms for all to find and read today.\r\nStudies have shown than 88% of consumers today trust online reviews just as much as personal recommendations. Around 89% even seek second opinions on recommendations provided by friends and acquaintances by checking ratings and reviews on customer review websites. Online customer review platforms are now seen by most consumers as a source of trusted information when it comes to products and services.\r\nCiao.de was among the first platforms in Germany to offer customer recommendations, personal experience reports, and ratings on products and services. The company doesn’t exist anymore but other platforms have followed in their footsteps. Once a niche industry, it has taken on completely new dimensions, and the number of customer review websites and platforms is increasing all the time. Reviews were originally limited to products, but have branched out to include ratings of doctors, teachers, financial service providers, hair stylists, coaches, estate agents, restaurants, hotels, and more. Customer review websites now make customer feedback on just about any product or service available to online consumers. 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Because software can help every organization become a more efficient, effective version of itself. So, what can we help you find today?</p>\r\n<p><span style=\"font-weight: bold;\">Founded to help you</span></p>\r\n<p>In 1999, our founder, Michael Ortner, was looking for new software and discovered the process was confusing and very time intensive.</p>\r\n<p>And so, financed by optimism and perseverance (and an incredible amount of credit card debt), he founded Capterra.</p>\r\n<p><span style=\"font-weight: bold;\">Offering free resources from the start</span></p>\r\n<p>As a small business, we know first hand that time and money are always tight. Which is why our site, software search tools, and other resources have always been free.</p>\r\n<p>We stay in business because software vendors pay us when they receive web traffic directly from our site. That said, we list every software vendor we can find in our catalog—not just the ones that pay us. That way, you can access the full universe of possible options available to you to find your match.</p>\r\n<p><span style=\"font-weight: bold;\">The right thing, not the easy thing</span></p>\r\n<p>In 2008, we became the first business software site to offer user reviews.</p>\r\n<p>Truth be told, we agonized over the decision. We received pushback from some business software vendors—our customers—who feared the prospect of exposing negative reviews about their products.</p>\r\n<p>At the risk of losing business (and at a time we were still hand to mouth), we went with our gut. We believe in doing right by our users, which means providing the most helpful information possible—the good, the bad, and anything else you need to know to make the most-informed decision for your business.</p>\r\n<p>With more than 500K verified reviews published to the site, and thousands more added each month, Capterra now offers the most robust, user-driven perspective on software in the world.</p>\r\n<p><span style=\"font-weight: bold;\">Always evolving as part of the Gartner family</span></p>\r\n<p>In 2015, we were acquired by Gartner, joining the Digital Markets family of brands.</p>\r\n<p>This division, made up of Capterra, Software Advice, and GetApp, shares our values and passion for helping all businesses grow—today, and always.</p>\r\n<p><span style=\"font-weight: bold;\">Wait, why is Capterra free?</span></p>\r\n<p>Capterra is free for users because vendors pay us when they receive web traffic and sales opportunities. Capterra directories list all vendors—not just those that pay us—so that you can make the best-informed purchase decision possible.</p>","shortDescription":"Capterra is a free service to help businesses find the right software. We offer the most comprehensive list of business software solutions on the web so that you're guaranteed to find your best match.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":7,"sellingCount":11,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Capterra Review platform","keywords":"","description":"<p>Capterra is the leading online resource for business software buyers.</p>\r\n<p>At Capterra, we believe that software makes the world a better place. Why? Because software can help every organization become a more efficient, effective version of itself. 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At what reviews acquire special value both for manufacturers of these products, and for buyers. Manufacturers use testimonials for sales, and buyers use analytics and product comparisons before purchasing. Such platforms are an independent and proven source for CIO when choosing a company for new software, services, etc.\r\nSurvey platforms are research independent companies, a kind of "IT Yelp", which already numbers dozens. For manufacturers, such platforms are often the battery of brand ambassadors, success stories, user needs, and even Sales Enablement and Leads Generation. Some products use Artificial Intellect technology to collect and analyze feedback and integrate with CRM to place feedback and query management (Leads Management) into commercial proposals.\r\nFor users/buyers of software and other IT solutions, the Review Platform provides analytics of product market position by function and niche (Technology Research Services). Some platform analysts rank products in a category, identify leaders and award them with rewards that manufacturers use to market their products.\r\nReview Platform sift through fake or “custom-made” reviews and identify users by various methods: request an account for an account, make a phone call, send screenshots of the screens of products used, etc. Often the platform, living reviews, even willing to pay for them for about 10 USD.\r\nMonetization of these projects is usually built on payment by manufacturers of additional options for the representation of products on the platform, conducting surveys, receiving requests from potential users (leads), and checking the quality of a lead phone call. Sometimes the Pay Per Click (PPC) click pay model is used. 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Consumers are using the opinions, ratings, feedback, and reviews posted online by impartial customers to make informed purchase decisions.\r\nBut customer review platforms don't just exist to help customers find out if a product or service is up to their standards. They also allow companies and service providers to leverage customer reviews to generate trust and gain insight into the quality of what they do and how satisfied their customers are. Qualitative feedback from customers sheds light on the strengths and weakness of a business and reveals opportunities to optimize, increase customer satisfaction, and bring in new business. And for service providers, customer reviews are marketing gold: they contribute to your online reputation and generate a sense of trust and authenticity among potential customers.\r\n<span style=\"font-weight: bold;\">Customer review platform usage in the digital age</span>\r\nThanks to the Internet, our society and the ways in which we communicate have undergone massive changes over the course of the last 20 years. While product recommendations used to be limited in the past to simple word of mouth marketing among friends and acquaintances, reviews and impartial promotions are published online to customer review platforms for all to find and read today.\r\nStudies have shown than 88% of consumers today trust online reviews just as much as personal recommendations. Around 89% even seek second opinions on recommendations provided by friends and acquaintances by checking ratings and reviews on customer review websites. Online customer review platforms are now seen by most consumers as a source of trusted information when it comes to products and services.\r\nCiao.de was among the first platforms in Germany to offer customer recommendations, personal experience reports, and ratings on products and services. The company doesn’t exist anymore but other platforms have followed in their footsteps. Once a niche industry, it has taken on completely new dimensions, and the number of customer review websites and platforms is increasing all the time. Reviews were originally limited to products, but have branched out to include ratings of doctors, teachers, financial service providers, hair stylists, coaches, estate agents, restaurants, hotels, and more. Customer review websites now make customer feedback on just about any product or service available to online consumers. Most of these platforms specialize in products or services for specific industries or e-commerce, whereas websites provide aggregated reviews and ratings from different platforms to make it easier for consumers to compare vendors and service providers based on the experience of other customers.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon-review-platform.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":2208,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/Crozdesk__logo_.png","logo":true,"scheme":false,"title":"Crozdesk Review platform","vendorVerified":0,"rating":"1.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"crozdesk-review-platform","companyTitle":"Crozdesk","companyTypes":["supplier"],"companyId":4575,"companyAlias":"crozdesk","description":"<p>Crozdesk.com is a discovery platform that makes the search for software simple. With user and expert reviews, detailed profiles, comparison features, rankings etc. - Crozdesk helps businesses discover the right software for any purpose.</p>\r\n<p>Crozdesk analyses thousands of software vendors to profile their products and features to accurately match businesses with the right solution. Analyst-grade reports, curated software stacks, expert reviews, user recommendations and other resources help millions of businesses around the world boost their productivity through software.</p>\r\n<p>Whether you're looking for accounting, marketing, CRM or design software, Crozdesk has you covered. Our analyst-grade reports, curated software stacks, expert reviews, user recommendations and other resources help millions of businesses around the world boost their productivity through software.</p>\r\n<p>Crozdesk now runs AI and machine learning ranking algorithms powering entirely unbiased software recommendations.</p>\r\n<p>Crozdesk was launched in 2014 by Nicholas Hopper and is based in England.</p>","shortDescription":"Crozdesk is a web service launched in 2015, which connects buyers and sellers of business software and offers an algorithm to rate platforms and assign a score.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":17,"sellingCount":19,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Crozdesk Review platform","keywords":"","description":"<p>Crozdesk.com is a discovery platform that makes the search for software simple. 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Manufacturers use testimonials for sales, and buyers use analytics and product comparisons before purchasing. Such platforms are an independent and proven source for CIO when choosing a company for new software, services, etc.\r\nSurvey platforms are research independent companies, a kind of "IT Yelp", which already numbers dozens. For manufacturers, such platforms are often the battery of brand ambassadors, success stories, user needs, and even Sales Enablement and Leads Generation. Some products use Artificial Intellect technology to collect and analyze feedback and integrate with CRM to place feedback and query management (Leads Management) into commercial proposals.\r\nFor users/buyers of software and other IT solutions, the Review Platform provides analytics of product market position by function and niche (Technology Research Services). Some platform analysts rank products in a category, identify leaders and award them with rewards that manufacturers use to market their products.\r\nReview Platform sift through fake or “custom-made” reviews and identify users by various methods: request an account for an account, make a phone call, send screenshots of the screens of products used, etc. Often the platform, living reviews, even willing to pay for them for about 10 USD.\r\nMonetization of these projects is usually built on payment by manufacturers of additional options for the representation of products on the platform, conducting surveys, receiving requests from potential users (leads), and checking the quality of a lead phone call. Sometimes the Pay Per Click (PPC) click pay model is used. Converting PCC from such systems is much better than the average in the industry.","materialsDescription":" Customer review platforms have become increasingly important in recent years.\r\n<span style=\"font-weight: bold;\">Why are customer review platforms so important?</span>\r\nThe average person is bombarded with up to 5,000 advertising messages per day. For consumers, this makes it difficult to form an opinion about a given product or service and make the right purchase, especially when all the alternatives promise to deliver the same results. This is why many people are turning to online customer reviews to find information about the quality, level of service, cost-performance ratio, and other details about a host of products and services. If other customers think it's good, then it probably is. Consumers are using the opinions, ratings, feedback, and reviews posted online by impartial customers to make informed purchase decisions.\r\nBut customer review platforms don't just exist to help customers find out if a product or service is up to their standards. They also allow companies and service providers to leverage customer reviews to generate trust and gain insight into the quality of what they do and how satisfied their customers are. Qualitative feedback from customers sheds light on the strengths and weakness of a business and reveals opportunities to optimize, increase customer satisfaction, and bring in new business. And for service providers, customer reviews are marketing gold: they contribute to your online reputation and generate a sense of trust and authenticity among potential customers.\r\n<span style=\"font-weight: bold;\">Customer review platform usage in the digital age</span>\r\nThanks to the Internet, our society and the ways in which we communicate have undergone massive changes over the course of the last 20 years. While product recommendations used to be limited in the past to simple word of mouth marketing among friends and acquaintances, reviews and impartial promotions are published online to customer review platforms for all to find and read today.\r\nStudies have shown than 88% of consumers today trust online reviews just as much as personal recommendations. Around 89% even seek second opinions on recommendations provided by friends and acquaintances by checking ratings and reviews on customer review websites. Online customer review platforms are now seen by most consumers as a source of trusted information when it comes to products and services.\r\nCiao.de was among the first platforms in Germany to offer customer recommendations, personal experience reports, and ratings on products and services. The company doesn’t exist anymore but other platforms have followed in their footsteps. Once a niche industry, it has taken on completely new dimensions, and the number of customer review websites and platforms is increasing all the time. Reviews were originally limited to products, but have branched out to include ratings of doctors, teachers, financial service providers, hair stylists, coaches, estate agents, restaurants, hotels, and more. Customer review websites now make customer feedback on just about any product or service available to online consumers. Most of these platforms specialize in products or services for specific industries or e-commerce, whereas websites provide aggregated reviews and ratings from different platforms to make it easier for consumers to compare vendors and service providers based on the experience of other customers.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon-review-platform.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":2210,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/Finances_Online.jpg","logo":true,"scheme":false,"title":"Finances Online Review Platform","vendorVerified":0,"rating":"1.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"finances-online-review-platform","companyTitle":"Finances Online","companyTypes":["supplier"],"companyId":4576,"companyAlias":"finances-online","description":"FinancesOnline is the fastest growing independent software review platform. Our mission is to help business owners find the best software to fit their needs and to provide vendors with an effective way to find potential clients. Each FinancesOnline.com review is prepared by a team of experts who do their best to create a comprehensive and unbiased overview of the software discussed. In addition to every FinancesOnline.com review our journalists publish extensive guides, market analyses and software comparisons to give our readers an insight into the SaaS market.\r\nBefore FinancesOnline became the fastest growing independent review platform for B2B, SaaS and financial solutions it was first an innovative idea of a directory that would help business owners find the best solution to fit their needs.\r\nIts CEO and founder Sebastian Lambert explains that it all started when he was looking for reliable software solutions that would allow him to improve the efficiency of his employees and let his company grow by automating sales and customer support processes.\r\nHe soon realized that there are literally hundreds of such solutions and there was no easy way to find the ones that would fit his company best. Finding such tools that met his requirements took him weeks of time-consuming and frustrating research and testing.\r\nThat's when he decided to create his own platform that would gather information about all the popular solutions from various SaaS and B2B categories.\r\nThe platform would combine opinions and recommendations from experts with carefully selected reviews from real users sharing their experience with each product.\r\nNow, with FinancesOnline available as a source of detailed product information gathered in a single space our constantly growing base of users saves huge amounts of time and is finally optimize their decision making processes.\r\n<span style=\"font-weight: bold;\">Our Scoring System & User Satisfaction Algorithm</span>\r\n<span style=\"font-weight: bold;\">SmartScore System - A Comprehensive Look At Each Product</span>\r\nWhat makes our site truly unique is our SmartScore system and the way we evaluate general satisfaction with the product.\r\nOur experts do a thorough and unbiased analysis of each product's main functionalities and features, but they also pay attention to other factors we know are important to customers: collaboration features, customization, integration with other apps, customer support and mobility.\r\nAll these factors are taken into account when calculating the final score (on a 1 to 10 scale) giving our users a great initial impression on how useful each product is.\r\n<span style=\"font-weight: bold;\">Customer Satisfaction Algorithm - Find Out What Others Users Think</span>\r\nWe realize that a detailed overview is often not a deciding factor, and quite often reviews and experiences of other clients who used the same product are what matters the most.\r\nTo emulate that dynamic of traditional online shopping we implemented a reliable user review system that allows you to find out what other people think about the product. We also designed a unique Customer Satisfaction Algorithm.\r\nThe algorithm gathers user reviews, comments and opinions across a wide range of social media and calculates a satisfaction rating based on what people think about the product. This gives you a transparent and trustworthy way to compare customer experience across a wide range of channels.\r\n<span style=\"font-weight: bold;\">Verified Quality Seal - A Guarantee Of Solid Experience</span>\r\nWe made it one of our goals to allow customers easily spot reliable and trustworthy products by means of our Verified Quality Seal.\r\nOur team of experts evaluates each product's quality and its vendor's credibility based on several key factors including: quality of customer support; SmartScore; user satisfaction rating and verified contact details of the vendor.\r\nIf a product meets our quality requirements it receives the seal which is a guarantee of effective and pleasant collaboration with the vendor and their product.\r\n<span style=\"font-weight: bold;\">Best Software Awards - A Sure Way To Find Leading Solutions</span>\r\nOur site lets you easily find products that really stand out as leaders in their category by featuring a wide range of quality awards.\r\nThese awards will allow you to quickly see which products really deserve your attention and are worth spending money on.\r\nThis is also a great way to narrow your research only to the top players on the market which can be a real time-saver, especially with categories that may list hundreds of different solutions.","shortDescription":"FinancesOnline is the fastest growing independent software review platform. 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Such platforms are an independent and proven source for CIO when choosing a company for new software, services, etc.\r\nSurvey platforms are research independent companies, a kind of "IT Yelp", which already numbers dozens. For manufacturers, such platforms are often the battery of brand ambassadors, success stories, user needs, and even Sales Enablement and Leads Generation. Some products use Artificial Intellect technology to collect and analyze feedback and integrate with CRM to place feedback and query management (Leads Management) into commercial proposals.\r\nFor users/buyers of software and other IT solutions, the Review Platform provides analytics of product market position by function and niche (Technology Research Services). Some platform analysts rank products in a category, identify leaders and award them with rewards that manufacturers use to market their products.\r\nReview Platform sift through fake or “custom-made” reviews and identify users by various methods: request an account for an account, make a phone call, send screenshots of the screens of products used, etc. Often the platform, living reviews, even willing to pay for them for about 10 USD.\r\nMonetization of these projects is usually built on payment by manufacturers of additional options for the representation of products on the platform, conducting surveys, receiving requests from potential users (leads), and checking the quality of a lead phone call. Sometimes the Pay Per Click (PPC) click pay model is used. Converting PCC from such systems is much better than the average in the industry.","materialsDescription":" Customer review platforms have become increasingly important in recent years.\r\n<span style=\"font-weight: bold;\">Why are customer review platforms so important?</span>\r\nThe average person is bombarded with up to 5,000 advertising messages per day. For consumers, this makes it difficult to form an opinion about a given product or service and make the right purchase, especially when all the alternatives promise to deliver the same results. This is why many people are turning to online customer reviews to find information about the quality, level of service, cost-performance ratio, and other details about a host of products and services. If other customers think it's good, then it probably is. Consumers are using the opinions, ratings, feedback, and reviews posted online by impartial customers to make informed purchase decisions.\r\nBut customer review platforms don't just exist to help customers find out if a product or service is up to their standards. They also allow companies and service providers to leverage customer reviews to generate trust and gain insight into the quality of what they do and how satisfied their customers are. Qualitative feedback from customers sheds light on the strengths and weakness of a business and reveals opportunities to optimize, increase customer satisfaction, and bring in new business. And for service providers, customer reviews are marketing gold: they contribute to your online reputation and generate a sense of trust and authenticity among potential customers.\r\n<span style=\"font-weight: bold;\">Customer review platform usage in the digital age</span>\r\nThanks to the Internet, our society and the ways in which we communicate have undergone massive changes over the course of the last 20 years. While product recommendations used to be limited in the past to simple word of mouth marketing among friends and acquaintances, reviews and impartial promotions are published online to customer review platforms for all to find and read today.\r\nStudies have shown than 88% of consumers today trust online reviews just as much as personal recommendations. Around 89% even seek second opinions on recommendations provided by friends and acquaintances by checking ratings and reviews on customer review websites. Online customer review platforms are now seen by most consumers as a source of trusted information when it comes to products and services.\r\nCiao.de was among the first platforms in Germany to offer customer recommendations, personal experience reports, and ratings on products and services. The company doesn’t exist anymore but other platforms have followed in their footsteps. Once a niche industry, it has taken on completely new dimensions, and the number of customer review websites and platforms is increasing all the time. Reviews were originally limited to products, but have branched out to include ratings of doctors, teachers, financial service providers, hair stylists, coaches, estate agents, restaurants, hotels, and more. Customer review websites now make customer feedback on just about any product or service available to online consumers. 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There are nearly 1,500 vendors, selling 5,000+ products, add versions and flavors for most of the products, and it becomes nearly impossible to make an optimal choice. Many organizations turn to “Magic” to solve this problem, but we don’t think that’s a great idea. A solution that works well for a large bank, may not be suitable for a midmarket financial services organization, as there are multiple factors that need to be considered (e.g.: Product Capabilities, Skills Required to Operate, Fitment with Existing Technology Stack etc.).</p>\r\n<p>At FireCompass we’re working on creating the world’s first AI-Assistant to help organizations discover and compare the right security solutions for their specific needs (in a completely vendor neutral manner).</p>\r\n<p>With FireCompass users can, Discover & Compare Cybersecurity products from 1,000+ vendors. 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Such platforms are an independent and proven source for CIO when choosing a company for new software, services, etc.\r\nSurvey platforms are research independent companies, a kind of "IT Yelp", which already numbers dozens. For manufacturers, such platforms are often the battery of brand ambassadors, success stories, user needs, and even Sales Enablement and Leads Generation. Some products use Artificial Intellect technology to collect and analyze feedback and integrate with CRM to place feedback and query management (Leads Management) into commercial proposals.\r\nFor users/buyers of software and other IT solutions, the Review Platform provides analytics of product market position by function and niche (Technology Research Services). Some platform analysts rank products in a category, identify leaders and award them with rewards that manufacturers use to market their products.\r\nReview Platform sift through fake or “custom-made” reviews and identify users by various methods: request an account for an account, make a phone call, send screenshots of the screens of products used, etc. Often the platform, living reviews, even willing to pay for them for about 10 USD.\r\nMonetization of these projects is usually built on payment by manufacturers of additional options for the representation of products on the platform, conducting surveys, receiving requests from potential users (leads), and checking the quality of a lead phone call. Sometimes the Pay Per Click (PPC) click pay model is used. Converting PCC from such systems is much better than the average in the industry.","materialsDescription":" Customer review platforms have become increasingly important in recent years.\r\n<span style=\"font-weight: bold;\">Why are customer review platforms so important?</span>\r\nThe average person is bombarded with up to 5,000 advertising messages per day. For consumers, this makes it difficult to form an opinion about a given product or service and make the right purchase, especially when all the alternatives promise to deliver the same results. This is why many people are turning to online customer reviews to find information about the quality, level of service, cost-performance ratio, and other details about a host of products and services. If other customers think it's good, then it probably is. Consumers are using the opinions, ratings, feedback, and reviews posted online by impartial customers to make informed purchase decisions.\r\nBut customer review platforms don't just exist to help customers find out if a product or service is up to their standards. They also allow companies and service providers to leverage customer reviews to generate trust and gain insight into the quality of what they do and how satisfied their customers are. Qualitative feedback from customers sheds light on the strengths and weakness of a business and reveals opportunities to optimize, increase customer satisfaction, and bring in new business. And for service providers, customer reviews are marketing gold: they contribute to your online reputation and generate a sense of trust and authenticity among potential customers.\r\n<span style=\"font-weight: bold;\">Customer review platform usage in the digital age</span>\r\nThanks to the Internet, our society and the ways in which we communicate have undergone massive changes over the course of the last 20 years. While product recommendations used to be limited in the past to simple word of mouth marketing among friends and acquaintances, reviews and impartial promotions are published online to customer review platforms for all to find and read today.\r\nStudies have shown than 88% of consumers today trust online reviews just as much as personal recommendations. Around 89% even seek second opinions on recommendations provided by friends and acquaintances by checking ratings and reviews on customer review websites. Online customer review platforms are now seen by most consumers as a source of trusted information when it comes to products and services.\r\nCiao.de was among the first platforms in Germany to offer customer recommendations, personal experience reports, and ratings on products and services. The company doesn’t exist anymore but other platforms have followed in their footsteps. Once a niche industry, it has taken on completely new dimensions, and the number of customer review websites and platforms is increasing all the time. Reviews were originally limited to products, but have branched out to include ratings of doctors, teachers, financial service providers, hair stylists, coaches, estate agents, restaurants, hotels, and more. Customer review websites now make customer feedback on just about any product or service available to online consumers. 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G2 Crowd empowers business buying decisions by highlighting the voice of the customer. Our review platform leverages more than 500,000 independent and authenticated user reviews read by more than 2 million buyers each month. Our model brings transparency to B2B buying—changing the way decisions are made.</p>\r\n<p>G2 Crowd’s mission is to provide the insights business professionals need to gain confidence in their buying decisions and become more successful in their jobs.</p>\r\n<p>G2 Crowd is backed by $100M in capital from IVP, Emergence Capital, Accel, Pritzker Group, its founders and many industry leaders.</p>\r\n<p>The current approach to buying business technology is broken. Buyers spend too much time sifting through spin, reading outdated analyst reports, and sitting through endless meetings. After all this, buyers still lack confidence in their choice of technology and most projects fail to meet their expectations. 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Such platforms are an independent and proven source for CIO when choosing a company for new software, services, etc.\r\nSurvey platforms are research independent companies, a kind of "IT Yelp", which already numbers dozens. For manufacturers, such platforms are often the battery of brand ambassadors, success stories, user needs, and even Sales Enablement and Leads Generation. Some products use Artificial Intellect technology to collect and analyze feedback and integrate with CRM to place feedback and query management (Leads Management) into commercial proposals.\r\nFor users/buyers of software and other IT solutions, the Review Platform provides analytics of product market position by function and niche (Technology Research Services). Some platform analysts rank products in a category, identify leaders and award them with rewards that manufacturers use to market their products.\r\nReview Platform sift through fake or “custom-made” reviews and identify users by various methods: request an account for an account, make a phone call, send screenshots of the screens of products used, etc. Often the platform, living reviews, even willing to pay for them for about 10 USD.\r\nMonetization of these projects is usually built on payment by manufacturers of additional options for the representation of products on the platform, conducting surveys, receiving requests from potential users (leads), and checking the quality of a lead phone call. Sometimes the Pay Per Click (PPC) click pay model is used. Converting PCC from such systems is much better than the average in the industry.","materialsDescription":" Customer review platforms have become increasingly important in recent years.\r\n<span style=\"font-weight: bold;\">Why are customer review platforms so important?</span>\r\nThe average person is bombarded with up to 5,000 advertising messages per day. For consumers, this makes it difficult to form an opinion about a given product or service and make the right purchase, especially when all the alternatives promise to deliver the same results. This is why many people are turning to online customer reviews to find information about the quality, level of service, cost-performance ratio, and other details about a host of products and services. If other customers think it's good, then it probably is. Consumers are using the opinions, ratings, feedback, and reviews posted online by impartial customers to make informed purchase decisions.\r\nBut customer review platforms don't just exist to help customers find out if a product or service is up to their standards. They also allow companies and service providers to leverage customer reviews to generate trust and gain insight into the quality of what they do and how satisfied their customers are. Qualitative feedback from customers sheds light on the strengths and weakness of a business and reveals opportunities to optimize, increase customer satisfaction, and bring in new business. And for service providers, customer reviews are marketing gold: they contribute to your online reputation and generate a sense of trust and authenticity among potential customers.\r\n<span style=\"font-weight: bold;\">Customer review platform usage in the digital age</span>\r\nThanks to the Internet, our society and the ways in which we communicate have undergone massive changes over the course of the last 20 years. While product recommendations used to be limited in the past to simple word of mouth marketing among friends and acquaintances, reviews and impartial promotions are published online to customer review platforms for all to find and read today.\r\nStudies have shown than 88% of consumers today trust online reviews just as much as personal recommendations. Around 89% even seek second opinions on recommendations provided by friends and acquaintances by checking ratings and reviews on customer review websites. 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Such platforms are an independent and proven source for CIO when choosing a company for new software, services, etc.\r\nSurvey platforms are research independent companies, a kind of "IT Yelp", which already numbers dozens. For manufacturers, such platforms are often the battery of brand ambassadors, success stories, user needs, and even Sales Enablement and Leads Generation. Some products use Artificial Intellect technology to collect and analyze feedback and integrate with CRM to place feedback and query management (Leads Management) into commercial proposals.\r\nFor users/buyers of software and other IT solutions, the Review Platform provides analytics of product market position by function and niche (Technology Research Services). Some platform analysts rank products in a category, identify leaders and award them with rewards that manufacturers use to market their products.\r\nReview Platform sift through fake or “custom-made” reviews and identify users by various methods: request an account for an account, make a phone call, send screenshots of the screens of products used, etc. Often the platform, living reviews, even willing to pay for them for about 10 USD.\r\nMonetization of these projects is usually built on payment by manufacturers of additional options for the representation of products on the platform, conducting surveys, receiving requests from potential users (leads), and checking the quality of a lead phone call. Sometimes the Pay Per Click (PPC) click pay model is used. Converting PCC from such systems is much better than the average in the industry.","materialsDescription":" Customer review platforms have become increasingly important in recent years.\r\n<span style=\"font-weight: bold;\">Why are customer review platforms so important?</span>\r\nThe average person is bombarded with up to 5,000 advertising messages per day. For consumers, this makes it difficult to form an opinion about a given product or service and make the right purchase, especially when all the alternatives promise to deliver the same results. This is why many people are turning to online customer reviews to find information about the quality, level of service, cost-performance ratio, and other details about a host of products and services. If other customers think it's good, then it probably is. Consumers are using the opinions, ratings, feedback, and reviews posted online by impartial customers to make informed purchase decisions.\r\nBut customer review platforms don't just exist to help customers find out if a product or service is up to their standards. They also allow companies and service providers to leverage customer reviews to generate trust and gain insight into the quality of what they do and how satisfied their customers are. Qualitative feedback from customers sheds light on the strengths and weakness of a business and reveals opportunities to optimize, increase customer satisfaction, and bring in new business. And for service providers, customer reviews are marketing gold: they contribute to your online reputation and generate a sense of trust and authenticity among potential customers.\r\n<span style=\"font-weight: bold;\">Customer review platform usage in the digital age</span>\r\nThanks to the Internet, our society and the ways in which we communicate have undergone massive changes over the course of the last 20 years. While product recommendations used to be limited in the past to simple word of mouth marketing among friends and acquaintances, reviews and impartial promotions are published online to customer review platforms for all to find and read today.\r\nStudies have shown than 88% of consumers today trust online reviews just as much as personal recommendations. Around 89% even seek second opinions on recommendations provided by friends and acquaintances by checking ratings and reviews on customer review websites. Online customer review platforms are now seen by most consumers as a source of trusted information when it comes to products and services.\r\nCiao.de was among the first platforms in Germany to offer customer recommendations, personal experience reports, and ratings on products and services. The company doesn’t exist anymore but other platforms have followed in their footsteps. Once a niche industry, it has taken on completely new dimensions, and the number of customer review websites and platforms is increasing all the time. Reviews were originally limited to products, but have branched out to include ratings of doctors, teachers, financial service providers, hair stylists, coaches, estate agents, restaurants, hotels, and more. Customer review websites now make customer feedback on just about any product or service available to online consumers. 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We have been called the \"Yelp of Enterprise Tech\" by the Wall Street Journal and an \"innovative social buying platform\" by IDC.</p>\r\n<p>Russell Rothstein and Naftali Marcus teamed up to build a crowdsourced knowledge platform that helps technology decision makers around the world to better connect with peers and other independent experts who provide advice without vendor bias.</p>\r\n<p>With their diverse experience working in enterprise IT as well as in startups, the founders designed an online site that now operates like a Yelp or TripAdvisor for enterprise technology. They built their first prototype on Wix within days and hit the road to do some deep market research. They spoke with senior technology decision makers, vendors, and corporate thought leaders. Technology professionals said they had challenges to discover, evaluate, and select the solutions that best met their needs. They found that most information online and in their inbox had a vendor bias, and it was highly difficult to find online information they could trust. Many end users of technology spoke of their desire to share their experiences with peers but lacked a trusted site in which to share their knowledge and expertise with other professionals.</p>\r\n<p>Russell Rothstein, IT Central Station’s Station Master and CEO, and co-founder Naftali Marcus, designed a dynamic community site with reviews, recommendations, and other expert advice for technology buyers. What began with a few diagrams and Powerpoint slides is now the fastest growing online platform designed for enterprise technology buyers. IT Central Station has grown into a dynamic, real-time platform that offers user information that is current, objective, and relevant. It protects privacy in that users can either post anonymously to freely express their views or use their real names to promote their expertise. 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At what reviews acquire special value both for manufacturers of these products, and for buyers. Manufacturers use testimonials for sales, and buyers use analytics and product comparisons before purchasing. Such platforms are an independent and proven source for CIO when choosing a company for new software, services, etc.\r\nSurvey platforms are research independent companies, a kind of "IT Yelp", which already numbers dozens. For manufacturers, such platforms are often the battery of brand ambassadors, success stories, user needs, and even Sales Enablement and Leads Generation. Some products use Artificial Intellect technology to collect and analyze feedback and integrate with CRM to place feedback and query management (Leads Management) into commercial proposals.\r\nFor users/buyers of software and other IT solutions, the Review Platform provides analytics of product market position by function and niche (Technology Research Services). Some platform analysts rank products in a category, identify leaders and award them with rewards that manufacturers use to market their products.\r\nReview Platform sift through fake or “custom-made” reviews and identify users by various methods: request an account for an account, make a phone call, send screenshots of the screens of products used, etc. Often the platform, living reviews, even willing to pay for them for about 10 USD.\r\nMonetization of these projects is usually built on payment by manufacturers of additional options for the representation of products on the platform, conducting surveys, receiving requests from potential users (leads), and checking the quality of a lead phone call. Sometimes the Pay Per Click (PPC) click pay model is used. 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Consumers are using the opinions, ratings, feedback, and reviews posted online by impartial customers to make informed purchase decisions.\r\nBut customer review platforms don't just exist to help customers find out if a product or service is up to their standards. They also allow companies and service providers to leverage customer reviews to generate trust and gain insight into the quality of what they do and how satisfied their customers are. Qualitative feedback from customers sheds light on the strengths and weakness of a business and reveals opportunities to optimize, increase customer satisfaction, and bring in new business. And for service providers, customer reviews are marketing gold: they contribute to your online reputation and generate a sense of trust and authenticity among potential customers.\r\n<span style=\"font-weight: bold;\">Customer review platform usage in the digital age</span>\r\nThanks to the Internet, our society and the ways in which we communicate have undergone massive changes over the course of the last 20 years. While product recommendations used to be limited in the past to simple word of mouth marketing among friends and acquaintances, reviews and impartial promotions are published online to customer review platforms for all to find and read today.\r\nStudies have shown than 88% of consumers today trust online reviews just as much as personal recommendations. Around 89% even seek second opinions on recommendations provided by friends and acquaintances by checking ratings and reviews on customer review websites. Online customer review platforms are now seen by most consumers as a source of trusted information when it comes to products and services.\r\nCiao.de was among the first platforms in Germany to offer customer recommendations, personal experience reports, and ratings on products and services. The company doesn’t exist anymore but other platforms have followed in their footsteps. Once a niche industry, it has taken on completely new dimensions, and the number of customer review websites and platforms is increasing all the time. Reviews were originally limited to products, but have branched out to include ratings of doctors, teachers, financial service providers, hair stylists, coaches, estate agents, restaurants, hotels, and more. Customer review websites now make customer feedback on just about any product or service available to online consumers. Most of these platforms specialize in products or services for specific industries or e-commerce, whereas websites provide aggregated reviews and ratings from different platforms to make it easier for consumers to compare vendors and service providers based on the experience of other customers.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon-review-platform.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":2220,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/ITQlick__logo_.png","logo":true,"scheme":false,"title":"ITQlick Review platform","vendorVerified":0,"rating":"1.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"itqlick-review-platform","companyTitle":"ITQlick","companyTypes":["supplier"],"companyId":4580,"companyAlias":"itqlick","description":"<p>ITQlick was founded in 2012 by Shlomi Lavi, Shlomi holds a Bachelor of Science (B.Sc.) in Information system engineering from Ben Gurion University in Israel.</p>\r\n<p>Shlomi brings 10 years of IT and IS management experience in consulting, selecting and implementing information systems for small and global companies.</p>\r\n<p>Since 2012, we gathered the best experts in their fields to analyse, review and compare between more than 5,000 software products across 400 categories. All the information is presented free of charge for software buyers on the ITQlick website.</p>\r\n<p>The ITQlick.com website is operated by IT Media LTD and ITQlick Inc, Florida based company.</p>\r\n<p>ITQlick.com is a free service that helps software buyers choose the right tools for their organization. Based on an easy input process of business needs, our smart matching algorithm browses through a unique database and returns the best matching solutions for any business type.</p>\r\n<p>Every month we help thousands of software buyers to choose the right tools for their organization that will allow them to improve, grow and succeed. After researching over 4,000 systems, we can identify the best solution for companies of all shapes and sizes. ITQlick is 100% free for software buyers.</p>\r\n<p><span style=\"font-weight: bold;\">Software Analysis</span></p>\r\n<p>Our software experts reviewed and analyzed more than 4,000 software products.</p>\r\n<p><span style=\"font-weight: bold;\">In-Depth Research</span></p>\r\n<p>We have gathered relevant and comprehensive information about software features, business size & industries match, pricing, and much more.</p>\r\n<p><span style=\"font-weight: bold;\">Software Match</span></p>\r\n<p>Our smart matching algorithm browses a unique database containing thousands of data points.</p>\r\n<p><span style=\"font-weight: bold;\">Simple Process</span></p>\r\n<p>Few anonymous & simple questions, no email or phone required.</p>\r\n<p><span style=\"font-weight: bold;\">Get Recommendations!</span></p>\r\n<p>Receive YOUR TOP FIVE software recommendations that best match your business needs.</p>\r\n<p><span style=\"font-weight: bold;\">And It's FREE</span></p>\r\n<p>ITQlick.com is free for Software Buyers. 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Консультанты предоставляют бесплатные персональные рекомендации по программному обеспечению, помогая компаниям любого размера находить продукты, отвечающие их бизнес-потребностям. В Software Advice также представлены объективные исследования экспертов отрасли и отзывы проверенных пользователей, что экономит время и ресурсы покупателей. Software Advice является компанией Gartner.</p>\r\n<p><span style=\"font-weight: bold;\">Возможности покупателей программного обеспечения:</span></p>\r\n<ul>\r\n<li>Поиск подходящего программного обеспечения для ваших нужд</li>\r\n<li>Бесплатная консультация для выбора лучших систем</li>\r\n<li>Устранение недели исследований</li>\r\n<li>Избегание дорогостоящих ошибок программного обеспечения</li>\r\n</ul>\r\n<p><span style=\"font-weight: bold;\">Возможности поставщиков программного обеспечения:</span></p>\r\n<ul>\r\n<li>Доступ к качественным лидам</li>\r\n<li>Все покупатели проверяются по телефону</li>\r\n<li>Общайтесь с покупателями на нишевых рынках</li>\r\n<li>Формирование спроса с оплатой за переход</li>\r\n</ul>\r\n<p><span style=\"font-weight: bold;\">Владельцам сайтов:</span></p>\r\n<p>Заинтересованы в размещении наших отзывов и руководств для покупателей на вашем сайте? Монетизируйте свой трафик, став нашим партнером.</p>\r\n<p><span style=\"font-weight: bold;\">FrontRunners</span></p>\r\n<p>Квадрант FrontRunners предоставляет управляемую данными оценку продуктов в определенной категории программного обеспечения, чтобы определить, какие из них предлагают наилучшие возможности и ценность для малых предприятий.</p>\r\n<p><span style=\"font-weight: bold;\">Программные ресурсы</span></p>\r\n<p>Получите бесплатный доступ к оригинальным исследованиям и анализу тенденций в области программного обеспечения и технологий, сравнений продуктов, мнений экспертов и многого другого, что поможет вам научиться использовать программное обеспечение для улучшения и развития вашей организации.</p>\r\n<p><span style=\"font-weight: bold;\">Новости и пресса</span></p>\r\n<p>Ознакомьтесь с последними объявлениями в нашей пресс-комнате и узнайте, что говорят СМИ.</p>","shortDescription":"Software Advice - ведущий онлайн-сервис для предприятий, которые ориентируются в процессе выбора программного обеспечения.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":14,"sellingCount":5,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Software Advice Обзорная платформа","keywords":"","description":"<p>Software Advice является ведущим онлайн-сервисом для компаний, которые ориентируются в процессе выбора программного обеспечения. 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Such platforms are an independent and proven source for CIO when choosing a company for new software, services, etc.\r\nSurvey platforms are research independent companies, a kind of "IT Yelp", which already numbers dozens. For manufacturers, such platforms are often the battery of brand ambassadors, success stories, user needs, and even Sales Enablement and Leads Generation. Some products use Artificial Intellect technology to collect and analyze feedback and integrate with CRM to place feedback and query management (Leads Management) into commercial proposals.\r\nFor users/buyers of software and other IT solutions, the Review Platform provides analytics of product market position by function and niche (Technology Research Services). Some platform analysts rank products in a category, identify leaders and award them with rewards that manufacturers use to market their products.\r\nReview Platform sift through fake or “custom-made” reviews and identify users by various methods: request an account for an account, make a phone call, send screenshots of the screens of products used, etc. Often the platform, living reviews, even willing to pay for them for about 10 USD.\r\nMonetization of these projects is usually built on payment by manufacturers of additional options for the representation of products on the platform, conducting surveys, receiving requests from potential users (leads), and checking the quality of a lead phone call. Sometimes the Pay Per Click (PPC) click pay model is used. 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Consumers are using the opinions, ratings, feedback, and reviews posted online by impartial customers to make informed purchase decisions.\r\nBut customer review platforms don't just exist to help customers find out if a product or service is up to their standards. They also allow companies and service providers to leverage customer reviews to generate trust and gain insight into the quality of what they do and how satisfied their customers are. Qualitative feedback from customers sheds light on the strengths and weakness of a business and reveals opportunities to optimize, increase customer satisfaction, and bring in new business. 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Advisors provide free, personalized software recommendations, helping companies of all sizes find products that meet their business needs. Software Advice also features objective research by industry experts and reviews from validated users, saving buyers time and resources. Software Advice is a Gartner company.</p>\r\n<p><span style=\"font-weight: bold;\">Software Buyers:</span></p>\r\n<ul>\r\n<li>Find the right software for your needs</li>\r\n<li>Free consultation to shortlist top systems</li>\r\n<li>Eliminate weeks of research</li>\r\n<li>Avoid costly software mistakes</li>\r\n</ul>\r\n<p><span style=\"font-weight: bold;\">Software Vendors:</span></p>\r\n<ul>\r\n<li>Access to high-quality leads</li>\r\n<li>All buyers are verified by phone</li>\r\n<li>Connect with buyers in niche markets</li>\r\n<li>Pay-per-lead demand generation</li>\r\n</ul>\r\n<p><span style=\"font-weight: bold;\">Website Publishers:</span></p>\r\n<p>Interested in hosting our reviews and buyer’s guides on your website? Monetize your traffic by becoming an affiliate partner.</p>\r\n<p><span style=\"font-weight: bold;\">FrontRunners</span></p>\r\n<p>The FrontRunners quadrant provides a data-driven assessment of products in a particular software category to determine which ones offer the best capability and value for small businesses.</p>\r\n<p><span style=\"font-weight: bold;\">Software Resources</span></p>\r\n<p>Get free access to original research and analysis on software and technology trends, product comparisons, expert opinions and more to help you learn how to use software to improve and grow your organization.</p>\r\n<p><span style=\"font-weight: bold;\">News & Press</span></p>\r\n<p>Check out the latest announcements from our press room and see what the media has to say.</p>","shortDescription":"Software Advice is the leading online service for businesses navigating the software selection process.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":11,"sellingCount":11,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Software Advice Review platform","keywords":"","description":"<p>Software Advice is the leading online service for businesses navigating the software selection process. 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Such platforms are an independent and proven source for CIO when choosing a company for new software, services, etc.\r\nSurvey platforms are research independent companies, a kind of "IT Yelp", which already numbers dozens. For manufacturers, such platforms are often the battery of brand ambassadors, success stories, user needs, and even Sales Enablement and Leads Generation. Some products use Artificial Intellect technology to collect and analyze feedback and integrate with CRM to place feedback and query management (Leads Management) into commercial proposals.\r\nFor users/buyers of software and other IT solutions, the Review Platform provides analytics of product market position by function and niche (Technology Research Services). Some platform analysts rank products in a category, identify leaders and award them with rewards that manufacturers use to market their products.\r\nReview Platform sift through fake or “custom-made” reviews and identify users by various methods: request an account for an account, make a phone call, send screenshots of the screens of products used, etc. Often the platform, living reviews, even willing to pay for them for about 10 USD.\r\nMonetization of these projects is usually built on payment by manufacturers of additional options for the representation of products on the platform, conducting surveys, receiving requests from potential users (leads), and checking the quality of a lead phone call. Sometimes the Pay Per Click (PPC) click pay model is used. Converting PCC from such systems is much better than the average in the industry.","materialsDescription":" Customer review platforms have become increasingly important in recent years.\r\n<span style=\"font-weight: bold;\">Why are customer review platforms so important?</span>\r\nThe average person is bombarded with up to 5,000 advertising messages per day. For consumers, this makes it difficult to form an opinion about a given product or service and make the right purchase, especially when all the alternatives promise to deliver the same results. This is why many people are turning to online customer reviews to find information about the quality, level of service, cost-performance ratio, and other details about a host of products and services. If other customers think it's good, then it probably is. Consumers are using the opinions, ratings, feedback, and reviews posted online by impartial customers to make informed purchase decisions.\r\nBut customer review platforms don't just exist to help customers find out if a product or service is up to their standards. They also allow companies and service providers to leverage customer reviews to generate trust and gain insight into the quality of what they do and how satisfied their customers are. Qualitative feedback from customers sheds light on the strengths and weakness of a business and reveals opportunities to optimize, increase customer satisfaction, and bring in new business. And for service providers, customer reviews are marketing gold: they contribute to your online reputation and generate a sense of trust and authenticity among potential customers.\r\n<span style=\"font-weight: bold;\">Customer review platform usage in the digital age</span>\r\nThanks to the Internet, our society and the ways in which we communicate have undergone massive changes over the course of the last 20 years. While product recommendations used to be limited in the past to simple word of mouth marketing among friends and acquaintances, reviews and impartial promotions are published online to customer review platforms for all to find and read today.\r\nStudies have shown than 88% of consumers today trust online reviews just as much as personal recommendations. Around 89% even seek second opinions on recommendations provided by friends and acquaintances by checking ratings and reviews on customer review websites. Online customer review platforms are now seen by most consumers as a source of trusted information when it comes to products and services.\r\nCiao.de was among the first platforms in Germany to offer customer recommendations, personal experience reports, and ratings on products and services. The company doesn’t exist anymore but other platforms have followed in their footsteps. Once a niche industry, it has taken on completely new dimensions, and the number of customer review websites and platforms is increasing all the time. Reviews were originally limited to products, but have branched out to include ratings of doctors, teachers, financial service providers, hair stylists, coaches, estate agents, restaurants, hotels, and more. Customer review websites now make customer feedback on just about any product or service available to online consumers. Most of these platforms specialize in products or services for specific industries or e-commerce, whereas websites provide aggregated reviews and ratings from different platforms to make it easier for consumers to compare vendors and service providers based on the experience of other customers.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon-review-platform.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":2228,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/software_suggest__logo_.png","logo":true,"scheme":false,"title":"Software Suggest Review platform","vendorVerified":0,"rating":"1.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"software-suggest-review-platform","companyTitle":"Software Suggest","companyTypes":["supplier"],"companyId":4582,"companyAlias":"software-suggest","description":"<p>SoftwareSuggest.com is an online platform which helps businesses, organizations & professionals in selecting the best software solutions. Software Suggest, India’s 1st online platform for A-to-Z business softwares, simplifies this process by listing, reviewing and comparing the business softwares meant for India. In the process, we also help software vendors discover and connect with verified and genuine prospects. With over 18,000 software product listings, you’re sure to find what you need at SoftwareSuggest!</p>\r\n<p>We simplify the process by</p>\r\n<ul>\r\n<li>Listing – We list the best software for business functionalities starting from Accounting to Warehouse management.</li>\r\n<li>Reviewing – We provide reviews of the best softwares, fine-tuned with the in-house research, on our blog.</li>\r\n<li>Comparing Business Software – We prepare in-depth comparison reports of the top software made for Indian businesses, in various business functionalities.</li>\r\n</ul>\r\n<p>We constantly aim to evolve by getting new software listed and serving more businesses with their software needs.</p>","shortDescription":"SoftwareSuggest is an online platform which helps Businesses, Organizations & Professionals, in selecting the best software solutions.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":10,"sellingCount":2,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Software Suggest Review platform","keywords":"","description":"<p>SoftwareSuggest.com is an online platform which helps businesses, organizations & professionals in selecting the best software solutions. 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Such platforms are an independent and proven source for CIO when choosing a company for new software, services, etc.\r\nSurvey platforms are research independent companies, a kind of "IT Yelp", which already numbers dozens. For manufacturers, such platforms are often the battery of brand ambassadors, success stories, user needs, and even Sales Enablement and Leads Generation. Some products use Artificial Intellect technology to collect and analyze feedback and integrate with CRM to place feedback and query management (Leads Management) into commercial proposals.\r\nFor users/buyers of software and other IT solutions, the Review Platform provides analytics of product market position by function and niche (Technology Research Services). Some platform analysts rank products in a category, identify leaders and award them with rewards that manufacturers use to market their products.\r\nReview Platform sift through fake or “custom-made” reviews and identify users by various methods: request an account for an account, make a phone call, send screenshots of the screens of products used, etc. Often the platform, living reviews, even willing to pay for them for about 10 USD.\r\nMonetization of these projects is usually built on payment by manufacturers of additional options for the representation of products on the platform, conducting surveys, receiving requests from potential users (leads), and checking the quality of a lead phone call. Sometimes the Pay Per Click (PPC) click pay model is used. Converting PCC from such systems is much better than the average in the industry.","materialsDescription":" Customer review platforms have become increasingly important in recent years.\r\n<span style=\"font-weight: bold;\">Why are customer review platforms so important?</span>\r\nThe average person is bombarded with up to 5,000 advertising messages per day. For consumers, this makes it difficult to form an opinion about a given product or service and make the right purchase, especially when all the alternatives promise to deliver the same results. This is why many people are turning to online customer reviews to find information about the quality, level of service, cost-performance ratio, and other details about a host of products and services. If other customers think it's good, then it probably is. Consumers are using the opinions, ratings, feedback, and reviews posted online by impartial customers to make informed purchase decisions.\r\nBut customer review platforms don't just exist to help customers find out if a product or service is up to their standards. They also allow companies and service providers to leverage customer reviews to generate trust and gain insight into the quality of what they do and how satisfied their customers are. Qualitative feedback from customers sheds light on the strengths and weakness of a business and reveals opportunities to optimize, increase customer satisfaction, and bring in new business. And for service providers, customer reviews are marketing gold: they contribute to your online reputation and generate a sense of trust and authenticity among potential customers.\r\n<span style=\"font-weight: bold;\">Customer review platform usage in the digital age</span>\r\nThanks to the Internet, our society and the ways in which we communicate have undergone massive changes over the course of the last 20 years. While product recommendations used to be limited in the past to simple word of mouth marketing among friends and acquaintances, reviews and impartial promotions are published online to customer review platforms for all to find and read today.\r\nStudies have shown than 88% of consumers today trust online reviews just as much as personal recommendations. Around 89% even seek second opinions on recommendations provided by friends and acquaintances by checking ratings and reviews on customer review websites. Online customer review platforms are now seen by most consumers as a source of trusted information when it comes to products and services.\r\nCiao.de was among the first platforms in Germany to offer customer recommendations, personal experience reports, and ratings on products and services. The company doesn’t exist anymore but other platforms have followed in their footsteps. Once a niche industry, it has taken on completely new dimensions, and the number of customer review websites and platforms is increasing all the time. Reviews were originally limited to products, but have branched out to include ratings of doctors, teachers, financial service providers, hair stylists, coaches, estate agents, restaurants, hotels, and more. Customer review websites now make customer feedback on just about any product or service available to online consumers. Most of these platforms specialize in products or services for specific industries or e-commerce, whereas websites provide aggregated reviews and ratings from different platforms to make it easier for consumers to compare vendors and service providers based on the experience of other customers.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon-review-platform.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":2230,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/technologyadvice_logo.png","logo":true,"scheme":false,"title":"TechnologyAdvice Review platform","vendorVerified":0,"rating":"1.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"technologyadvice-review-platform","companyTitle":"TechnologyAdvice","companyTypes":["supplier"],"companyId":4583,"companyAlias":"technologyadvice","description":"<p>TechnologyAdvice is a resource for both buyers and sellers of business technology. By educating and advising buyers on the best technology for their needs, we help them improve their business, and simplify their operations. For vendors, we help connect them with their ideal audience, and grow their customer base. Our site features hundreds of user reviews, original market research, product videos, and other unbiased resources to simplify the technology buying process.</p>\r\n<p>Our audience includes more than 40 million decision-makers and influencers in every role, from Finance to Human Resources, IT, Sales, Marketing, and Customer Service.</p>\r\n<p>We can reach U.S. and international audiences that cover North America, EMEA, and APAC. Standard targeting capabilities include job title/function, industry, number of employees/users, revenue, location, tech used, LATAM, and B2B technology vertical.</p>\r\n<p>We pride ourselves on delivering accurate, up-to-date information to our clients. To guarantee quality, every lead we generate speaks directly with one of our Technology Advisors and passes through a rigorous quality assurance process.</p>\r\n<p>1. Software Verification</p>\r\n<ul>\r\n<li>Email/Account Data sent to 3rd party verification tools</li>\r\n<li>Data sent back to TA</li>\r\n</ul>\r\n<p>2. Human Verification</p>\r\n<ul>\r\n<li>Filter matching verified</li>\r\n<li>Accurate contact info verified</li>\r\n<li>CQs answered knowledgably</li>\r\n</ul>\r\n<p>3. Quality Leads Guaranteed</p>\r\n<ul>\r\n<li>Lead opted in to hear from clients</li>\r\n<li>Lead expressed genuine interest</li>\r\n</ul>","shortDescription":"TechnologyAdvice is a B2B demand generation company which specializes in connecting buyers and sellers of business technology.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":11,"sellingCount":2,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"TechnologyAdvice Review platform","keywords":"","description":"<p>TechnologyAdvice is a resource for both buyers and sellers of business technology. By educating and advising buyers on the best technology for their needs, we help them improve their business, and simplify their operations. For vendors, we help connect them","og:title":"TechnologyAdvice Review platform","og:description":"<p>TechnologyAdvice is a resource for both buyers and sellers of business technology. 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Manufacturers use testimonials for sales, and buyers use analytics and product comparisons before purchasing. Such platforms are an independent and proven source for CIO when choosing a company for new software, services, etc.\r\nSurvey platforms are research independent companies, a kind of "IT Yelp", which already numbers dozens. For manufacturers, such platforms are often the battery of brand ambassadors, success stories, user needs, and even Sales Enablement and Leads Generation. Some products use Artificial Intellect technology to collect and analyze feedback and integrate with CRM to place feedback and query management (Leads Management) into commercial proposals.\r\nFor users/buyers of software and other IT solutions, the Review Platform provides analytics of product market position by function and niche (Technology Research Services). Some platform analysts rank products in a category, identify leaders and award them with rewards that manufacturers use to market their products.\r\nReview Platform sift through fake or “custom-made” reviews and identify users by various methods: request an account for an account, make a phone call, send screenshots of the screens of products used, etc. Often the platform, living reviews, even willing to pay for them for about 10 USD.\r\nMonetization of these projects is usually built on payment by manufacturers of additional options for the representation of products on the platform, conducting surveys, receiving requests from potential users (leads), and checking the quality of a lead phone call. Sometimes the Pay Per Click (PPC) click pay model is used. Converting PCC from such systems is much better than the average in the industry.","materialsDescription":" Customer review platforms have become increasingly important in recent years.\r\n<span style=\"font-weight: bold;\">Why are customer review platforms so important?</span>\r\nThe average person is bombarded with up to 5,000 advertising messages per day. For consumers, this makes it difficult to form an opinion about a given product or service and make the right purchase, especially when all the alternatives promise to deliver the same results. This is why many people are turning to online customer reviews to find information about the quality, level of service, cost-performance ratio, and other details about a host of products and services. If other customers think it's good, then it probably is. Consumers are using the opinions, ratings, feedback, and reviews posted online by impartial customers to make informed purchase decisions.\r\nBut customer review platforms don't just exist to help customers find out if a product or service is up to their standards. They also allow companies and service providers to leverage customer reviews to generate trust and gain insight into the quality of what they do and how satisfied their customers are. Qualitative feedback from customers sheds light on the strengths and weakness of a business and reveals opportunities to optimize, increase customer satisfaction, and bring in new business. And for service providers, customer reviews are marketing gold: they contribute to your online reputation and generate a sense of trust and authenticity among potential customers.\r\n<span style=\"font-weight: bold;\">Customer review platform usage in the digital age</span>\r\nThanks to the Internet, our society and the ways in which we communicate have undergone massive changes over the course of the last 20 years. While product recommendations used to be limited in the past to simple word of mouth marketing among friends and acquaintances, reviews and impartial promotions are published online to customer review platforms for all to find and read today.\r\nStudies have shown than 88% of consumers today trust online reviews just as much as personal recommendations. Around 89% even seek second opinions on recommendations provided by friends and acquaintances by checking ratings and reviews on customer review websites. Online customer review platforms are now seen by most consumers as a source of trusted information when it comes to products and services.\r\nCiao.de was among the first platforms in Germany to offer customer recommendations, personal experience reports, and ratings on products and services. The company doesn’t exist anymore but other platforms have followed in their footsteps. Once a niche industry, it has taken on completely new dimensions, and the number of customer review websites and platforms is increasing all the time. Reviews were originally limited to products, but have branched out to include ratings of doctors, teachers, financial service providers, hair stylists, coaches, estate agents, restaurants, hotels, and more. Customer review websites now make customer feedback on just about any product or service available to online consumers. Most of these platforms specialize in products or services for specific industries or e-commerce, whereas websites provide aggregated reviews and ratings from different platforms to make it easier for consumers to compare vendors and service providers based on the experience of other customers.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon-review-platform.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":2232,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/Trustpilot__logo_.PNG","logo":true,"scheme":false,"title":"TrustPilot Review platform","vendorVerified":0,"rating":"1.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"trustpilot-review-platform","companyTitle":"TrustPilot","companyTypes":["supplier"],"companyId":4584,"companyAlias":"trustpilot","description":"<p>Trustpilot.com is a consumer review website founded in Denmark in 2007 which hosts reviews of businesses worldwide. The site is free for consumers and it offers freemium services to businesses. Trustpilot has offices in New York, Denver, London, Copenhagen, Vilnius, Berlin and Melbourne, and employs more than 700 people and nearly 1 million new reviews are posted each month. The firm relies on its users, software and compliance team to report and remove reviews from the platform that violate Trustpilot's content guidelines.</p>\r\n<p><span style=\"font-weight: bold;\">History of success:</span></p>\r\n<ul>\r\n<li>2007 Trustpilot launched</li>\r\n<li>7 global offices</li>\r\n<li>650+ employees</li>\r\n<li>40+ nationalities represented</li>\r\n<li>Extensive social activities, etc.</li>\r\n</ul>\r\n<p>We’re Trustpilot, one of the world’s most powerful review platforms. We’re independent, built on collaboration and open to all customers and companies. Our mission is to inspire ever-improving experiences for everyone. Because we believe that sharing experiences makes things better.</p>\r\n<p>On Trustpilot, people have a place to share and discover reviews of companies, and every company has the tools to turn consumer feedback into business results. Let’s upgrade the world!</p>","shortDescription":"Trustpilot.com is a consumer review website founded in Denmark in 2007 which hosts reviews of businesses worldwide.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":14,"sellingCount":11,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"TrustPilot Review platform","keywords":"","description":"<p>Trustpilot.com is a consumer review website founded in Denmark in 2007 which hosts reviews of businesses worldwide. The site is free for consumers and it offers freemium services to businesses. 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Such platforms are an independent and proven source for CIO when choosing a company for new software, services, etc.\r\nSurvey platforms are research independent companies, a kind of "IT Yelp", which already numbers dozens. For manufacturers, such platforms are often the battery of brand ambassadors, success stories, user needs, and even Sales Enablement and Leads Generation. Some products use Artificial Intellect technology to collect and analyze feedback and integrate with CRM to place feedback and query management (Leads Management) into commercial proposals.\r\nFor users/buyers of software and other IT solutions, the Review Platform provides analytics of product market position by function and niche (Technology Research Services). Some platform analysts rank products in a category, identify leaders and award them with rewards that manufacturers use to market their products.\r\nReview Platform sift through fake or “custom-made” reviews and identify users by various methods: request an account for an account, make a phone call, send screenshots of the screens of products used, etc. Often the platform, living reviews, even willing to pay for them for about 10 USD.\r\nMonetization of these projects is usually built on payment by manufacturers of additional options for the representation of products on the platform, conducting surveys, receiving requests from potential users (leads), and checking the quality of a lead phone call. Sometimes the Pay Per Click (PPC) click pay model is used. Converting PCC from such systems is much better than the average in the industry.","materialsDescription":" Customer review platforms have become increasingly important in recent years.\r\n<span style=\"font-weight: bold;\">Why are customer review platforms so important?</span>\r\nThe average person is bombarded with up to 5,000 advertising messages per day. For consumers, this makes it difficult to form an opinion about a given product or service and make the right purchase, especially when all the alternatives promise to deliver the same results. This is why many people are turning to online customer reviews to find information about the quality, level of service, cost-performance ratio, and other details about a host of products and services. If other customers think it's good, then it probably is. Consumers are using the opinions, ratings, feedback, and reviews posted online by impartial customers to make informed purchase decisions.\r\nBut customer review platforms don't just exist to help customers find out if a product or service is up to their standards. They also allow companies and service providers to leverage customer reviews to generate trust and gain insight into the quality of what they do and how satisfied their customers are. Qualitative feedback from customers sheds light on the strengths and weakness of a business and reveals opportunities to optimize, increase customer satisfaction, and bring in new business. And for service providers, customer reviews are marketing gold: they contribute to your online reputation and generate a sense of trust and authenticity among potential customers.\r\n<span style=\"font-weight: bold;\">Customer review platform usage in the digital age</span>\r\nThanks to the Internet, our society and the ways in which we communicate have undergone massive changes over the course of the last 20 years. While product recommendations used to be limited in the past to simple word of mouth marketing among friends and acquaintances, reviews and impartial promotions are published online to customer review platforms for all to find and read today.\r\nStudies have shown than 88% of consumers today trust online reviews just as much as personal recommendations. Around 89% even seek second opinions on recommendations provided by friends and acquaintances by checking ratings and reviews on customer review websites. Online customer review platforms are now seen by most consumers as a source of trusted information when it comes to products and services.\r\nCiao.de was among the first platforms in Germany to offer customer recommendations, personal experience reports, and ratings on products and services. The company doesn’t exist anymore but other platforms have followed in their footsteps. Once a niche industry, it has taken on completely new dimensions, and the number of customer review websites and platforms is increasing all the time. Reviews were originally limited to products, but have branched out to include ratings of doctors, teachers, financial service providers, hair stylists, coaches, estate agents, restaurants, hotels, and more. Customer review websites now make customer feedback on just about any product or service available to online consumers. Most of these platforms specialize in products or services for specific industries or e-commerce, whereas websites provide aggregated reviews and ratings from different platforms to make it easier for consumers to compare vendors and service providers based on the experience of other customers.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon-review-platform.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":2234,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/trustradius__logo_.png","logo":true,"scheme":false,"title":"TrustRadius Review platform","vendorVerified":0,"rating":"1.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"trustradius-review-platform","companyTitle":"TrustRadius","companyTypes":["supplier"],"companyId":4585,"companyAlias":"trustradius","description":"<p>TrustRadius is the most trusted review site for business technology, serving both buyers and vendors. We help buyers make better product decisions based on unbiased and insightful reviews. We also help vendors scale and harness the authentic voice of their customers across their sales and marketing channels. Unlike software directories, TrustRadius optimizes for content quality and data integrity. Our reviews average more than 400 words, nearly four times the industry average. Every reviewer on TrustRadius is authenticated and every review vetted by our Research Team before publication. We also ensure product scores represent true customer sentiment by correcting for selection bias.</p>\r\n<p><span style=\"font-weight: bold;\">Mission</span></p>\r\n<p>To bring transparency to the world of enterprise technology by helping technology users learn from their peers to find better solutions, implement them more effectively, and share best practices. In doing so, we aim to bring efficiencies to both the buying and selling process, thereby allowing vendors to increase their investments in product improvements and customer service based upon client feedback.</p>\r\n<p><span style=\"font-weight: bold;\">Opportunity</span></p>\r\n<p>Consumer purchasing behavior has been transformed by peer reviews on sites like Yelp, TripAdvisor, Angie’s List, and Amazon.com. However, no one has meaningfully applied the same principles to business purchasing to date. Each year, $3.8 Trillion is spent on enterprise technology and services, yet critical decisions are often made with insufficient or biased information. TrustRadius seeks to provide technology buyers with access to authentic and actionable advice from peers.</p>\r\n<p><span style=\"font-weight: bold;\">People</span></p>\r\n<p>Nothing is possible without great people to make it happen. You'll find our community to be honest, knowledgeable and outspoken. We're also especially proud of our team at TrustRadius.</p>","shortDescription":"TrustRadius is the most trusted review site for business technology, serving both buyers and vendors.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":7,"sellingCount":14,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"TrustRadius Review platform","keywords":"","description":"<p>TrustRadius is the most trusted review site for business technology, serving both buyers and vendors. We help buyers make better product decisions based on unbiased and insightful reviews. We also help vendors scale and harness the authentic voice of their ","og:title":"TrustRadius Review platform","og:description":"<p>TrustRadius is the most trusted review site for business technology, serving both buyers and vendors. We help buyers make better product decisions based on unbiased and insightful reviews. 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Such platforms are an independent and proven source for CIO when choosing a company for new software, services, etc.\r\nSurvey platforms are research independent companies, a kind of "IT Yelp", which already numbers dozens. For manufacturers, such platforms are often the battery of brand ambassadors, success stories, user needs, and even Sales Enablement and Leads Generation. Some products use Artificial Intellect technology to collect and analyze feedback and integrate with CRM to place feedback and query management (Leads Management) into commercial proposals.\r\nFor users/buyers of software and other IT solutions, the Review Platform provides analytics of product market position by function and niche (Technology Research Services). Some platform analysts rank products in a category, identify leaders and award them with rewards that manufacturers use to market their products.\r\nReview Platform sift through fake or “custom-made” reviews and identify users by various methods: request an account for an account, make a phone call, send screenshots of the screens of products used, etc. Often the platform, living reviews, even willing to pay for them for about 10 USD.\r\nMonetization of these projects is usually built on payment by manufacturers of additional options for the representation of products on the platform, conducting surveys, receiving requests from potential users (leads), and checking the quality of a lead phone call. Sometimes the Pay Per Click (PPC) click pay model is used. Converting PCC from such systems is much better than the average in the industry.","materialsDescription":" Customer review platforms have become increasingly important in recent years.\r\n<span style=\"font-weight: bold;\">Why are customer review platforms so important?</span>\r\nThe average person is bombarded with up to 5,000 advertising messages per day. For consumers, this makes it difficult to form an opinion about a given product or service and make the right purchase, especially when all the alternatives promise to deliver the same results. This is why many people are turning to online customer reviews to find information about the quality, level of service, cost-performance ratio, and other details about a host of products and services. If other customers think it's good, then it probably is. Consumers are using the opinions, ratings, feedback, and reviews posted online by impartial customers to make informed purchase decisions.\r\nBut customer review platforms don't just exist to help customers find out if a product or service is up to their standards. They also allow companies and service providers to leverage customer reviews to generate trust and gain insight into the quality of what they do and how satisfied their customers are. Qualitative feedback from customers sheds light on the strengths and weakness of a business and reveals opportunities to optimize, increase customer satisfaction, and bring in new business. And for service providers, customer reviews are marketing gold: they contribute to your online reputation and generate a sense of trust and authenticity among potential customers.\r\n<span style=\"font-weight: bold;\">Customer review platform usage in the digital age</span>\r\nThanks to the Internet, our society and the ways in which we communicate have undergone massive changes over the course of the last 20 years. While product recommendations used to be limited in the past to simple word of mouth marketing among friends and acquaintances, reviews and impartial promotions are published online to customer review platforms for all to find and read today.\r\nStudies have shown than 88% of consumers today trust online reviews just as much as personal recommendations. Around 89% even seek second opinions on recommendations provided by friends and acquaintances by checking ratings and reviews on customer review websites. Online customer review platforms are now seen by most consumers as a source of trusted information when it comes to products and services.\r\nCiao.de was among the first platforms in Germany to offer customer recommendations, personal experience reports, and ratings on products and services. The company doesn’t exist anymore but other platforms have followed in their footsteps. Once a niche industry, it has taken on completely new dimensions, and the number of customer review websites and platforms is increasing all the time. Reviews were originally limited to products, but have branched out to include ratings of doctors, teachers, financial service providers, hair stylists, coaches, estate agents, restaurants, hotels, and more. Customer review websites now make customer feedback on just about any product or service available to online consumers. 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ROI4CIO is a platform designed to support interaction among IT market players and sourcing of IT products, partners, contractors and customers. ROI4CIO customizes IT products for clients based on neural network, automatically calculates pricing and configuration, projects ROI, and supports sending requests to all suppliers of a solution. 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How to see the benefits of information technologies before an deployment?\". Starting with the catalog of IT-products, deployments, suppliers and vendors, ROI4CIO has become a B2B IT-sales automator. ROI4CIO has automated the price and quoting calculation, requests for proposals or consultations. Later, it became possible to attach an individual price specifications to the proposal request. The ROI calculator has been improved. For the initially central function of the project - a selection of solutions - a neural network algorithm has been developed.</p>\r\n<p>ROI4CIO is a unique online channel for partner sales for vendors, distributors, and suppliers. It is the only resource on the IT market that collects information about all IT market from the market experts. Technical support and consultations of the users are carried out online.</p>\r\n<p>ROI4CIO team is 16 people: project managers, programmers, testers, designers, science math analyst. 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